Craft Beverages And Tourism Volume 2

Author: Susan L. Slocum
Publisher: Springer
ISBN: 3319571893
Size: 20.29 MB
Format: PDF, Mobi
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Craft Beverages And Tourism Volume 2 from the Author: Susan L. Slocum. This volume applies a mix of qualitative and quantitative research and case studies to analyze the role that the craft beverage industry plays within society at large. It targets important themes such as environmental conservation and social responsibility, as well as the psychology of the craft beer drinker and their impact on tourism marketing. This volume advances marketing, hospitality, and leisure studies research for academics, industry experts, and emerging entrepreneurs.

Craft Beverages And Tourism Volume 1

Author: Carol Kline
Publisher: Springer
ISBN: 3319498525
Size: 44.64 MB
Format: PDF, Kindle
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Craft Beverages And Tourism Volume 1 from the Author: Carol Kline. This two-volume set examines the strong connection between craft beverages and tourism, presenting cutting-edge research in partnership with breweries, distilleries, and cideries. While wine, food, and culinary tourism have traditionally dominated destination markets, interest in craft beverages has gained momentum across the US and overseas with local markets quickly recognizing the growing craft beverage movement. Through the eyes of tourism scholars, brewers, and travelers, these two volumes explore the landscape of craft beer opportunities in non-traditional settings, and recognize the potential for future economic, socio-cultural, and environmental sustainability. Craft Beverages and Tourism, Volume 1: The Rise of Breweries and Distilleries in the United States is an inclusive and overarching examination of the US craft beverage phenomenon within a larger context of international beverage tourism. It outlines the current practice and research scope of craft beer, cider, and spirits as well as the sustainable development of destinations revolving around craft beverage. Through literature reviews, case studies, and general exploration, this volume advances marketing, hospitality, and leisure studies research for academics, industry experts, and emerging entrepreneurs.

Lonely Planet S Global Beer Tour

Author: Lonely Planet Food
Publisher: Lonely Planet
ISBN: 1787010910
Size: 12.29 MB
Format: PDF, Kindle
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Lonely Planet S Global Beer Tour from the Author: Lonely Planet Food. Explore the vibrant world of craft beer with Lonely Planet. We've selected some of the finest tap rooms, bars and breweries that thirsty travellers can visit in 30 countries around the world. Discover how to find them, which beers to sample, and learn about local places of interest with our recommended itineraries. Each country is introduced by a beer expert and includes regional beverages that shouldn't be missed. There's a world of great beer to taste - go and discover it! So why go beer touring, especially when it's easy and cheap to find interesting craft beers in your local shop? For starters, craft beer doesn't travel too well and is affected by changes in temperature and long distances. Another is that, due to the explosion in small-scale breweries, many great beers aren't distributed outside of their city or region. Beer often tastes better the closer it is to home, especially if that's straight from a tap in a tank in the actual brewery. The craft beer revolution has seen waves of breweries open up to the public, not just in the United States, the UK and Australia, where the trend is well established, but all over the world. Visit European beer capitals like Belgium, Italy and Germany, and sample local favourites in Canada, Australia and New Zealand. In Asia, explore hotspots in Japan, Vietnam and China, then venture to South America, Africa and the Middle East. Each brewery is accompanied by a selection of sightseeing ideas and activities, from local museums and galleries, to great hikes or bike rides. The book also features fun sections on beer trails, hangover cures and the world's wildest beers. There's also practical advice like how to ask for a beer in the local language and the ideal snacks to accompany your drink. About Lonely Planet: Started in 1973, Lonely Planet has become the world's leading travel guide publisher with guidebooks to every destination on the planet, as well as an award-winning website, a suite of mobile and digital travel products, and a dedicated traveller community. Lonely Planet's mission is to enable curious travellers to experience the world and to truly get to the heart of the places they find themselves in. TripAdvisor Travelers' Choice Awards 2012, 2013, 2014, and 2015 winner in Favorite Travel Guide category 'Lonely Planet guides are, quite simply, like no other.' - New York Times 'Lonely Planet. It's on everyone's bookshelves; it's in every traveller's hands. It's on mobile phones. It's on the Internet. It's everywhere, and it's telling entire generations of people how to travel the world.' - Fairfax Media (Australia)

The Ale Trail

Author: Roger Protz
Publisher: Chautauqua Incorporated
ISBN: 9781858820415
Size: 60.16 MB
Format: PDF, Mobi
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The Ale Trail from the Author: Roger Protz. Covers the milds and bitters of England, Irish stout, Trappist beers of Belgium, German ales, and the revivalist ales of the United States

The Economics Of Beer

Author: Johan F. M. Swinnen
Publisher: OUP Oxford
ISBN: 0191505013
Size: 30.18 MB
Format: PDF, ePub, Mobi
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The Economics Of Beer from the Author: Johan F. M. Swinnen. Beer has been consumed across the globe for centuries and was the drink of choice in many ancient societies. Today it is the most important alcoholic drink worldwide, in terms of volume and value. The largest brewing companies have developed into global multinationals, and the beer market has enjoyed strong growth in emerging economies, but there has been a substantial decline of beer consumption in traditional markets and a shift to new products. There is close interaction between governments and markets in the beer industry. For centuries, taxes on beer or its raw materials have been a major source of tax revenue and governments have regulated the beer industry for reasons related to quality, health, and competition. This book is the first economic analysis of the beer market and brewing industry. The introduction provides an economic history of beer, from monasteries in the early Middle Ages to the recent 'microbrewery movement', whilst other chapters consider whether people drink more beer during recessions, the effect of television on local breweries, and what makes a country a 'beer drinking' nation. It comprises a comprehensive and unique set of economic research and analysis on the economics of beer and brewing and covers economic history and development, supply and demand, trade and investment, geography and scale economies, technology and innovation, health and nutrition, quantity and quality, industrial organization and competition, taxation and regulation, and regional beer market developments.

So You Want To Start A Brewery

Author: Tony Magee
Publisher: Chicago Review Press
ISBN: 1556526067
Size: 28.64 MB
Format: PDF, ePub
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So You Want To Start A Brewery from the Author: Tony Magee. In 1993, Tony Magee, who had foundered at every job he'd ever had, decided to become the founder of a brewery. So You Want to Start a Brewery? is the thrilling first-person account of his gut-wrenching challenges and heart-warming successes. Based in Petaluma, California, the Lagunitas Brewing Company makes simple and flavorful craft beer that defies categorization. The same could be said for this book. Equal part memoir, narrative, and business story, with liberal dashes of pop culture and local color, this illuminating yet hilarious account of a one-of-a-kind made-in-America journey just happens to culminate with the success of one of the nation's most popular craft beer brands. In twenty years, Lagunitas has grown from a seat-of-the-pants one-man operation to be the fifth largest—and the fastest-growing—craft brewer in the United States. So You Want to Start a Brewery? is a look behind the curtain rather than a simple business story. It's unglamorous and full of hilarious digressions, but it's never afraid to mess with the nuts and bolts. Devoted to details but never boring, this is a must-read for all who have considered starting their own business—or have sweated blood working to get one on its feet. Told in the vibrant voice of the man closest to the process—and with the most to lose—this illuminating volume should quench the thirst of anyone who has ever tried a Lagunitas beer. Tony Magee is the founder and CEO of the Lagunitas Brewing Company. He lives in Marin County, California.

Backpacker Tourism

Author: Kevin Hannam
Publisher: Channel View Publications
ISBN: 1845410777
Size: 25.37 MB
Format: PDF, Kindle
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Backpacker Tourism from the Author: Kevin Hannam. Backpacker tourism has shifted from the margins of the travel industry into the mainstream. Backpacker Tourism: Concepts and profiles explores the current state of the international backpacker phenomenon, drawing together different disciplinary perspectives on its meaning, impact and significance. Links are drawn between conceptual issues and case studies, setting backpacking in its wider social, cultural and economic context.

Hop In The Saddle

Author: Lucy Burningham
Publisher: Microcosm Pub
ISBN: 9781621066033
Size: 61.70 MB
Format: PDF
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Hop In The Saddle from the Author: Lucy Burningham. Bicycling and craft brew—it doesn't get more Portland, and for the first time, a guide marries these two worlds by linking the best beer spots with routes that explore the city's first-class cycling boulevards, bike-friendly streets, and quirky bike charm. This carefully curated exposé separates the status-quo, tourist ale trail from the hottest, off-the-beaten-track beer spots that make Portland world renowned. A total of 10 bike routes are included, featuring detailed maps and accompanying cue sheets for cyclists of any level, with options to extend each of the five brew tours into longer rides. Locals and visitors alike, from serious beer geeks to cycling aficionados, will want to slip this book into their jersey pockets and panniers as they uncover the city's booming beer scene.

The Mcdonaldization Of Society

Author: George Ritzer
Publisher: SAGE Publications
ISBN: 148335895X
Size: 74.54 MB
Format: PDF, Docs
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The Mcdonaldization Of Society from the Author: George Ritzer. Now in its Eighth Edition, George Ritzer's McDonaldization of Society continues to stand as one of the pillars of modern day sociological thought. By linking theory to 21st century culture, this book resonates with students in a way that few other books do, opening their eyes to many current issues, especially in the areas of consumption and globalization. Through vivid, story-telling prose, Ritzer provides an insightful introduction to the ways in which the principles of the fast-food restaurant are coming to dominate sectors of American society as well as the rest of the world. This new edition has been fully updated to include a new focus on McDonaldization of the workforce.