Business In Emerging Latin America

Author: Fernando Robles
Publisher: Routledge
ISBN: 1135123578
Size: 61.64 MB
Format: PDF, Kindle
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Business In Emerging Latin America from the Author: Fernando Robles. Driven by expanding domestic markets and exports of natural resource commodities, Latin America has recently come into focus as an economic force in the international arena. Business in Emerging Latin America provides students with a comprehensive overview of the business environment of this emerging, dynamic region. The book begins at the macro level, focusing on the region’s geo-political, technological, social, competitive, and economic environments. It then moves to the micro level, devling into the mosaic of countries with distinct cultures and political economies that comprise Latin America. Capturing the dynamism of this region, Business in Emerging Latin America: Provides a thorough and nuanced understanding of the business environment Identifies major drivers of emerging market expansion within the region Analyzes the strategies of companies both within and outside of the region The book includes examples and cases from across the region, as well as chapters on entrepreneurship, leadership, HRM, sustainability, income inequality, social responsibility and transparency. An ideal resource for anyone considering a business venture in the region, the book will especially appeal to students of international business who have a particular interest in Latin America. For additional instructor resources, visit

Marketing In The Emerging Markets Of Latin America

Author: M. Marinov
Publisher: Springer
ISBN: 0230511856
Size: 70.81 MB
Format: PDF, Kindle
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Marketing In The Emerging Markets Of Latin America from the Author: M. Marinov. Marketing in the Emerging Markets of Latin America provides a much needed analysis of business and marketing in Latin America. The book highlights the diverse characteristics of the Latin American business and marketing environment and the dynamic nature of regional and country markets. Addressing a broad variety of historical, political, economic, social, cultural and legal issues, the book offers unique insights into the enormous opportunities and challenges the region presents for implementing effective marketing strategies. The book is an extremely valuable resource for academics, practitioners and anyone interested in doing business in or with Latin America.

Doing Business In The New Latin America Keys To Profit In America S Next Door Markets 2nd Edition

Author: Thomas H. Becker
Publisher: ABC-CLIO
ISBN: 0313383820
Size: 14.77 MB
Format: PDF, Mobi
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Doing Business In The New Latin America Keys To Profit In America S Next Door Markets 2nd Edition from the Author: Thomas H. Becker. This hands-on guide teaches executives of small and medium-size U.S. companies how to establish and maintain profitable business in Mexico, Central America, South America, and the Caribbean. • Identifies specific selling opportunities among 20 Latin American markets and Latino buyers in the United States

Can Latin American Firms Compete

Author: Robert Grosse
Publisher: OUP Oxford
ISBN: 0191607940
Size: 30.35 MB
Format: PDF
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Can Latin American Firms Compete from the Author: Robert Grosse. In many discussions of globalization and growth, attention focuses on Asia, notably China, South Korea, and India. In contrast, 'Can Latin American Firms Compete?' looks at business developments in another key emerging market region, Latin America. It examines the success and failure that Latin American firms have met with, in their own markets and elsewhere in the world, the reasons behind these outcomes, and these firms' future prospects. Including contributions from leading international experts on business in Latin America, the book draws on concepts from organization theory, industrial organization, economics, marketing, sociology, and political science. It includes sections on broad themes of competitiveness in Latin America, micro-level strategies of firms in specific sectors, the competitiveness of firms in specific countries, and competing in emerging markets. Cases examined range in size and sector, and include some of the largest firms in Latin America, such as as Embraer in Brazil, Quiñenco (Luksic) in Chile, Techint in Argentina, Grupo Carso in Mexico, Cisneros in Venezuela, and Grupo Empresarial Antioqueño in Colombia. This well-informed book will be essential reading for academics, policy-makers, and those with a serious interest in business development in Latin America.

Global Latinas

Author: Lourdes Casanova
Publisher: Palgrave MacMillan
Size: 32.70 MB
Format: PDF, ePub, Docs
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Global Latinas from the Author: Lourdes Casanova. "Most of the research on multinationals has focused on companies from developed markets. Research on multinationals from emerging economies is relatively new and most of the attention has been focused on multinationals from Asia. Little research has been done on the internationalization strategies and challenges of Latin American multinationals. This book aims to fill this void. Studying Latin American multinationals will not only provide insights into specific strategies deployed by successful firms but will also identify best practices that can be employed by the next generation multinationals from emerging markets." --Book Jacket.

An American S Guide To Doing Business In Latin America

Author: Lawrence W. Tuller
Publisher: Adams Media
Size: 31.97 MB
Format: PDF
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An American S Guide To Doing Business In Latin America from the Author: Lawrence W. Tuller. Now is the time to enter this emerging new market-but doing business in Latin America is not always easy. In An American's Guide to Doing Business in Latin America, author and international trade expert Lawrence W. Tuller shows you how to determine market risk, select reliable Latin American partners, and use exporttrading companies to grow your business opportunities. He also provides up-to-date facts on the politics of the region and U.S.-Latin American relations.

The China Latin America Axis

Author: G. Fornés
Publisher: Springer
ISBN: 0230363415
Size: 30.24 MB
Format: PDF, ePub
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The China Latin America Axis from the Author: G. Fornés. The impressive growth of trade and investments between China and Latin America has attracted the attention of the business world and policy makers.This book analyses the business of the main players atthe country/region and company levels in the context of globalization and growing importance of emerging markets in the world economy.

Business Groups And Transnational Capitalism In Central America

Author: Benedicte Bull
Publisher: Springer
ISBN: 1137359404
Size: 78.39 MB
Format: PDF, Docs
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Business Groups And Transnational Capitalism In Central America from the Author: Benedicte Bull. This book investigates Central America's political economy seen through the lens of its powerful business groups. It provides unique insight into their strategies when confronted with a globalized economy, their impact on development of the isthmus, and how they shape the political and economic institutions governing local varieties of capitalism.

Handbook Of Contemporary Research On Emerging Markets

Author: Hemant Merchant
Publisher: Edward Elgar Publishing
ISBN: 1782546367
Size: 38.11 MB
Format: PDF, ePub, Mobi
View: 1986
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Handbook Of Contemporary Research On Emerging Markets from the Author: Hemant Merchant. The Handbook brings together leading scholars in international business as well as other disciplines to contribute state-of-the-art thinking on emerging markets. The volume extends theoretical and conceptual thinking, looks at operational practices and their implications and provides a research agenda to move the field forward. Contributors include a mix of new and established authors from around the world, for a diverse and current set of scholarly perspectives on emerging markets. Combining academic and operationally focused chapters, they offer a multifaceted, in-depth look at specific geographies and functional areas to enrich our understanding of emerging markets. This energetic and varied look at a burgeoning field will be an invaluable resource for academics and for students at the post-doctoral, PhD and MBA levels.

International Business In Latin America

Author: W. Newburry
Publisher: Springer
ISBN: 1137409126
Size: 47.43 MB
Format: PDF
View: 6298
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International Business In Latin America from the Author: W. Newburry. This volume in the Academy of International Business Latin America Chapter (AIB-LAT) series presents research findings and theoretical developments in international business, with special emphasis on innovation, geography and internationalization in Latin America. Contributions are based on the best papers from the fourth annual AIB-LAT conference.