Author: John Murphy
Publisher: Book Guild Publishing
ISBN: 1912083914
Size: 51.44 MB
Format: PDF, ePub, Mobi
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Brandfather from the Author: John Murphy. John Murphy pens the story of his successful career, during which he identified the process of ‘branding’ – a word first coined and used by his company. John studied at Manchester University where he obtained a degree in geography. He later was awarded a Masters in Business from Brunel University. He then worked for Leesona, a textiles and plastics machinery manufacturer, before founding Novamark in London, the world’s first naming company. In 1979 they changed their name to Interbrand; by 1994, they had over 300 staff in over a dozen countries. John’s company specialised in trademark law, packaging and corporate identity design, brand valuation and brand consultancy. In 1994, John and his colleagues sold the business to Omnicom. In 1996, John retired and became a brands entrepreneur, being a branding consultant for twenty years. In 2001 he was also awarded an honorary PhD by Brunel University. John has also been a visiting Professor at both the Open University Business School and Birmingham University Business School. In Brandfather, he takes us through his fascinating career, using stories, examples and anecdotes to illustrate his unusual journey up until retirement.


Author: John M. Murphy
ISBN: 9781911320357
Size: 32.73 MB
Format: PDF, ePub
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Brandfather from the Author: John M. Murphy.

Dragon Fighters

Author: Rebecca Knopsnider
Publisher: AuthorHouse
ISBN: 1467041424
Size: 60.97 MB
Format: PDF, Kindle
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Dragon Fighters from the Author: Rebecca Knopsnider. Brand has been warned never to enter Dragon Territory, but when his younger sister is taken, he has no choice but to enter the forbidden area and rescue her. Once there, Brand discovers that Dragon Territory isn't what he thought it would be, and neither are the dragons that live there.

Patterns In Language

Author: Joanna Thornborrow
Publisher: Psychology Press
ISBN: 9780415140638
Size: 22.37 MB
Format: PDF, ePub
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Patterns In Language from the Author: Joanna Thornborrow. Patterns in Language addresses the real needs of students in modular systems who may not have a background either in traditional literature or in linguistic theory. This student-friendly textbook uses the principles of linguistic analysis to investigate the aesthetic use of language in literary (and non-literary) texts. Written in straightforward, accessible language with imaginative examples and humour, it shows how linguistic knowledge can enhance and enrich the analysis of texts. The authors borrow from traditional stylistics but focus primarily on the recurring linguistic patterns which are used by writers of poetry, fiction and drama. Textual examples include canonical literature and modern literary texts, as well as references to popular fiction, television and the language of advertising. Tasks, including textual analysis, are provided at every stage, and sample answers are also included.

Our Daily Journey March April May 2018

Author: Our Daily Bread Ministries
Publisher: Discovery House
ISBN: 1627077618
Size: 63.45 MB
Format: PDF, ePub, Docs
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Our Daily Journey March April May 2018 from the Author: Our Daily Bread Ministries. Part of the Our Daily Bread Ministries family, Our Daily Journey is an online devotional website and community that is designed to help you go farther in your journey with Jesus. Together, we dig deeply into the Bible and tackle real-life issues. ODJ is also distributed as a print devotional in various countries around the world. Visit us at to find out more.

Prison Window Jerusalem Blue

Author: Bruce Clements
Publisher: Farrar Straus Giroux
ISBN: 9780374361211
Size: 11.88 MB
Format: PDF, Docs
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Prison Window Jerusalem Blue from the Author: Bruce Clements. In 831 an English brother and sister, members of a family of entertainers, are kidnapped in a Viking raid and taken as slaves to the land of their captors.