Agri Input Marketing In India

Author: Pingali Venugopal
Publisher: SAGE Publishing India
ISBN: 9351504425
Size: 77.35 MB
Format: PDF, ePub
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Agri Input Marketing In India from the Author: Pingali Venugopal. Agri-input companies have played a significant role in transforming the post-Independence “ship-to-mouth” Indian economy, dependent on food grain imports, into a self-sufficient economy. Though agricultural productivity is declining and environmentalists are questioning the use of agri-inputs, Indian agriculture cannot do away with agri-inputs. This book, after understanding the past policy environment, agri-input marketing, and promotion strategies of both the government and private companies, suggests frameworks for agri-input marketing companies to align their strategies to the new objective of sustainable agriculture. The book will serve as a text for students in the agribusiness management programmes and also as a guide for practicing managers and policy makers.

Organic Input Production And Marketing In India Efficiency Issues And Policies Cma Publication No 239

Author: Kumara Charyulu Deevi
Publisher: Allied Publishers
ISBN: 8184246900
Size: 21.68 MB
Format: PDF, ePub
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Organic Input Production And Marketing In India Efficiency Issues And Policies Cma Publication No 239 from the Author: Kumara Charyulu Deevi. The success of industrial agriculture and the green revolution in recent decades has often masked by significant externalities, affecting natural resources and human health as well as agriculture itself. Environmental and health problems associated with agriculture have been increasingly well documented, but it is only recently that the scale of the costs has attracted the attention of planners and scientists. Increasing consciousness about conservation of environment as well as of health hazards caused by agrochemicals has brought a major shift in consumer preference towards food quality. This timely book is a one stop resource for agriculturists, planners, policy makers and other stakeholders who are involved in organic cultivation. The findings emanated from this study would be helpful for Ministry of Agriculture, organic producers, organic input users and other associations involved in organic produce supply-chains in the country.

Rural Marketing Text And Cases 2 E

Author: Krishnamacharyulu C. S. G.
Publisher: Pearson Education India
ISBN: 9788131732632
Size: 45.65 MB
Format: PDF, Kindle
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Rural Marketing Text And Cases 2 E from the Author: Krishnamacharyulu C. S. G..

Indian Agriculture Agri Business Management 2 Nd Ed

Author: Diwase, S.
Publisher: Scientific Publishers
ISBN: 9386347628
Size: 42.85 MB
Format: PDF, ePub
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Indian Agriculture Agri Business Management 2 Nd Ed from the Author: Diwase, S.. The book 'Indian Agriculture and Agribusiness Management' aims at providing students of agribusiness, teachers, researchers, professionals and all those interested in the field of agriculture with a broader understanding of agribusiness as a system and the key concepts needed to successfully manage an agribusiness enterprise. It serves as a basis to gain a comprehensive understanding of how the agribusiness system operates and the challenges faced in the movement of food and fiber from the producer to the ultimate consumer. The first part of the book helps in understanding the context within which agribusinesses operate in India. It focuses on the breadth and scope of agribusiness in India, policy initiatives undertaken by the Indian Government and the legal framework within which they function. The second half of the book deals with the complex network of inter related activities performed on the farm and past the farm gate such as natural resource management, input management, marketing management, supply chain management and risk management, as well as the institutional linkages needed for the same. It addresses issues relevant to decision making in a rapidly changing, highly competitive market environment led by technological advancement in area such as information technology and biotechnology. It provides an insight into management challenges related to rising input costs and shifting consumer preferences. Cases pertaining to the best practices and potential strategies adopted by a few innovative, successful organizations have also been incorporated. The book also incorporates several case studies that highlight the various concepts discussed in the different chapters.

Rural And Agricultural Marketing

Author: Partha Sarathi Senapati
Publisher: Educreation Publishing
Size: 44.37 MB
Format: PDF, Docs
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Rural And Agricultural Marketing from the Author: Partha Sarathi Senapati. India is a country where majority of the population lives in villages. Appreciating the size and business potential of rural sector, major companies, including Hindustan Unilever and P&G have made special strategies for targeting rural markets. The thrust on rural markets is getting stronger day by day and it needs complete knowledge base of rural marketing. The book Rural and Agriculture marketing has been written looking into the needs of the students pursuing their management degrees. It is meant to create interest in business management students to get into the rural marketing mind set for bringing the desired organizational focus on the subject. Considering the importance of rural markets, most business schools have included Rural Marketing Management as a key knowledge area in their syllabus. Rural Marketing as a separate discipline in management teaching has emerged recently. The growing importance of the subject has been well realized by the marketers, policymakers and management interns. The present book has endeavoured to cover the entire gamut of rural marketing. There are few books on rural marketing which mostly deal with this subject and I hope this book will be a great help to student communities. The book is written in simple, easy to understand language. So wishing you all a very happy reading. - Partha S. Senapati (Author)

The Future Rice Strategy For India

Author: Samarendu Mohanty
Publisher: Academic Press
ISBN: 0128092971
Size: 25.50 MB
Format: PDF
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The Future Rice Strategy For India from the Author: Samarendu Mohanty. The Future Rice Strategy for India presents forward-looking insights toward achieving sustainable development of the rice sector, ensuring future food and nutritional security. As a staple food for many in India, including the economically disadvantaged, there are many concerns that affect the development of rice sector. Facing issues from environmental demands to economic stagnation, access to food, food inflation, and the Food Security Act (demand – supply – distribution of rice) achieving sustainability in production and exports is an important and urgent challenge. Using case studies to illustrate existing and potential issues, challenges and solutions, The Future Rice Strategy for India presents key strategic options while considering the implicit consequences. In addition, the findings enrich the strategy and policy formulation considerations for the role of rice in the country. This multidisciplinary approach features the expertise of rice scientists covering different aspects of rice sector; from breeding to consumer preferences and markets and trade. Uses analysis based on agro ecological zones (AEZ) patterns providing understanding of future growth patterns based on rice ecologies Includes case studies with proposed solutions taking into consideration pros and cons of each, allowing readers facing similar concerns and issues to identify an appropriate solution more efficiently and effectively

Agricultural Inputs And Output

Author: Agricultural Economics Research Association (India)
Size: 14.92 MB
Format: PDF
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Agricultural Inputs And Output from the Author: Agricultural Economics Research Association (India). Proceedings of the 6th annual conference of the Association held at Haryana Agricultural University, Hissar in Sept. 1998.

Agricultural Input Marketing

Author: S. P. Seetharaman
Size: 62.49 MB
Format: PDF, ePub, Mobi
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Agricultural Input Marketing from the Author: S. P. Seetharaman. Revision of papers presented at the National Workshop on Agricultural Inputs held in 1990 and organized by the Centre for Management in Agriculture, Indian Institute of Management, Ahmedabad.

Growth And Equity Effects Of Agricultural Marketing Efficiency Gains In India

Author: Maurice R. Landes
Publisher: DIANE Publishing
ISBN: 1437927289
Size: 39.95 MB
Format: PDF, Docs
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Growth And Equity Effects Of Agricultural Marketing Efficiency Gains In India from the Author: Maurice R. Landes. This is a print-on-demand publication; it is not an original. Agriculture is the largest source of employment in India, and food accounts for about half of consumer expenditures. This analysis uses a computable general equilibrium model with agricultural commodity detail and households disaggregated by rural, urban, and income class to study the potential impacts of reforms that achieve efficiency gains in agricultural marketing and reduce agricultural input subsidies and import tariffs. More efficient agricultural marketing generates economywide gains in output and wages, raises agricultural producer prices, reduces consumer food prices, and increases private consumption, particularly by low-income households. Charts and tables.